The most important step before building and launching any test is to clearly define your business goal, says Tom Smith. Take a look at these 3 A/B testing steps he has applied to our https://t.co/XJgmt2phnM pages: https://t.co/nbYlUUMlEz #ABTesting #Maxymiser #digitalmarketing pic.twitter.com/G0nrpHuiGs
— Oracle Marketing Cloud (@OracleMktgCloud) January 27, 2021