
Sabio Holdings Inc., a leading provider of Connected TV (“CTV”)/over-the-top (“OTT”) advertising platforms validated by performance, today announced it has entered into a strategic partnership with Mediahub U.S., an award-winning global media agency, across both companies’ portfolio of brands. The relationship reinforces Mediahub’s commitment and support of minority-owned media and a focus on diverse audience insights, leveraging Sabio’s unique data sets so their clients can effectively reach growing US multicultural audiences.