The Future Of Effective Advertising Is Green


Governments and businesses globally are setting net-zero targets and establishing sustainability goals as urgency around the climate crisis grows. To achieve those goals, businesses are investing in sustainable energy alternatives, reducing infrastructure energy output (one reason for the ‘great cloud migration’ in recent years), and implementing greener practices into their supply chains. Another, yet often overlooked, area they could make ‘green’ is their digital supply chain.


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