SessionGuardian, the leader in continuous identity verification for hybrid teams working with sensitive data, announced
Mastering Cloud Complexity Remains a Challenge, Finds New
Cloud computing has driven, and continues to drive, a paradigm shift for enterprise IT. Mastering the cloud has become essential for businesses â€¦ but what does that mean, and how can it be achieved? In a recent report titled ‘From Taming Cloud Complexity to Achieving Cloud Mastery,’ EPAM Continuum, the integrated business, technology and experience consulting practice of EPAM Systems, Inc. (NYSE: EPAM), answers the most pressing questions on the topic and reveals how to achieve the ultimate goal, mastering cloud complexity.
Monetate Wins 2023 Top Rated Awards from TrustRadius
Monetate, the leading all-in-one personalization platform, announced the company has won a 2023 Top Rated award from TrustRadius.
How to Make a Business Case for Content Marketing Software
The editors at Solutions Review have compiled this brief resource to help enterprise and marketing technology leaders create a business case for content marketing software solutions. Content marketâ€¦
Comscore Selected as Preferred Partner for Nbcuniversal’s
Comscore, Inc., a trusted partner for planning, transacting, and evaluating media, today announced a historic partnership with NBCUniversal
Heavyweights Join Fetch in Key Leadership Positions
Former Twitter, Google Adtech Heavyweights Join Fetch in Key Leadership Positions to Grow Revenue, Strategic Partnerships
MediaWallah Releases Architecture, a Configurable Identity Suite
MediaWallah, the identity by design provider to the worldâ€™s premier brands, publishers, platforms and agencies.
Viant Appoints New VP of Investor Relations, Ben Avenia-Tapper
Viant Technology Inc., a leading people-based advertising technology company, announced that it has named Ben Avenia-Tapper as its Vice President of Investor Relations.
5 Dos and Don’ts When Making a SMART Goal [+Examples]
Want to win big but don’t know how? That’s where SMART goals come in. Learn this framework plus some examples to give your marketing strategy direction.
Madison Logic Named a Leader for Intent Data in New Analyst
Madison Logic, the leading global digital Account-Based Marketing (ABM) platform, today announced that it has been recognized as a Leader in the new report, The Forrester Waveâ„¢: B2B Intent Data Providers, Q2 2023. The report recognizes Madison Logic as a proven demand generation partner for its proprietary intent data and extensive marketing campaign activation. The companyâ€™s combined dataset from multiple sources scores accounts on purchase propensity that enables enterprise B2B marketers to prioritize accounts, drive higher account engagement, and accelerate conversion across the sales cycle.
Google Cloud, Quickplay Team Up to Spur Middle East Success
In the latest expansion of their global collaboration, Quickplay announced that it is collaborating with Google Cloud to drive new digital transformation opportunities for content providers, streaming providers and broadcasters in the Middle East.
10 email copywriting tips that work
Learn how to write catchy emails once and for all â€“ from clickable subject lines to bodies people actually read!
SANDSIV Accelerates Global Growth with OCI
SANDSIV,announced its expanded capability to deliver the sandsiv+ enterprise software solution to Middle Eastern clients using OCI.
What’s a Marketing Audit? [+ How To Do One]
No marketing plan is perfect, but a marketing audit can help you move in the right direction. Learn more about marketing audits and how to do conduct one today.
8 Strategies for Google Shopping Ads Thatâ€™ll Boost Your Conversion Rates
Eight proven strategies to help you get the most out of your Google Shopping ads campaigns, from targeting specific customer segments to using keywords.
11 Stress Management Apps to Relax Your Mind & Body
Stress management apps offer a variety of tools, practices, and perspectives to aid you in the pursuit of better mental health.
Is Marketing Climate Change Coming? Or Is It Already Here?
Gartnerâ€™s CMO surveys indicate steady year-over-year declines in marketing budgets as a percentage of revenue. Does that matter? â€“ Content Marketing Institute
Infosys Springboard Collaborates with Adobe Training
Infosys, a global leader in next-generation digital services and consulting, today announced its collaboration withÂ Adobe
Seismic Names Paige Oâ€™Neill as Chief Marketing Officer
Seismic, the global leader in enablement, announced it has appointed Paige Oâ€™Neill as Chief Marketing Officer.
Kubient and Adomni Announce Definitive Merger Agreement
Kubient, Inc., a cloud-based software platform for digital advertising, and Adomni Inc. (â€œAdomniâ€)Â announced
Elastic Path Launches Composer, the Platform-as-a-Service
Elastic Path, the leader of the Composable Commerce movement, launched Composer, the only commerce intelligent Integration Platform-as-a-Service (iPaaS).
Butterflye Solutions Launches Change Communications Tool
Butterflye Solutions, a services provider of change communications software, announced the launch of its new platform.
DigitAll Signs Exclusive Partnership With Advertima
DigitAll Signs Exclusive Partnership With Advertima Next Generation DOOH and In-Store RM Audience Measurement to The GCC
How To Create Disruptive, Innovative Content
Great ideas arenâ€™t enough for innovative content. They must align with the brand vision and audience understanding. â€“ Content Marketing Institute
How to Perfect Personalized Marketing with the Help of Your Data Warehouse
Learn how your data warehouse can be a source of truth for personalized marketing. Plus case studies of using first party data for cross-channel campaigns.
How to Recruit Top Talent Using an Inbound Framework
Hereâ€™s everything you should know about inbound recruiting â€” and how it can help you recruit top talent.
Marketplace Optimism Remains High Despite Challenging
Jitterbit, a global leader for empowering transformation through automation, has today revealed the results of its latest in-depth targeted study
DataOps.live Raises $17.5m from Notion Capital
DataOps.live Raises $17.5m from Notion Capital and Anthos Capital to Help Organizations Build and Manage their Data Products
Ping Identity Achieves DOD IL5 Authorization
Ping Identity, the intelligent identity solution for the enterprise, announced its core identity and access management (IAM) solutions are now DOD Impact Level 5 (IL5) authorized by the Defense Information Systems Agency (DISA), through UberEther’s IAM Advantage, a consolidated offering of best-of-breed identity solutions for Government.
Five-Year, 62 Million-Call Analysis Reveals the Phone Is Crucial
There’s a simple, reliable way for small businesses to gain new customers or clients: answer the phone. That’s according to Ruby’s 2023 call trends report
Google Ushers in New Age of AI Driven Advertising: What Marketers Need to Know
As Google heralds a new age of AI-driven advertising, marketers stand on the threshold of leveraging the next generation of AI-powered ads.
Wunderkind Launches WunderKIND Ads
Wunderkind, announced the launch of WunderKIND Ads in order to help publishers and advertising partners deliver user-first ad experience.
RevJet Relaunches as Innervate, the First Plug-and-Play Solution
The company formerly known as RevJet announced it has relaunched under the name Innervate. As part of the sweeping relaunch, the company unveiled a new website, a reimagined corporate identity and the industry’s first plug-and-play dynamic customer experience orchestration solution.
Koddi Announces Appointments to Executive Leadership
Koddi, a pioneer in advertising technology, today announced the appointment of three executives to lead key areas of the business
Drift Appoints Tim Redfern as Chief Financial Officer
Drift, the Conversation Cloud company, announced Tim Redfern has joined its executive team as Chief Financial Officer (CFO).
AdPlugg Announces Release of New WordPress Ad Insertion Block
AdPlugg announced the release of a new WordPress ad insertion block. Integrated into WordPressâ€™ built-in block editor, the AdPlugg ad insertion block makes it easy for publishers to insert ads into their WordPress pages and articles.
Barometer and ArtsAI Partner to Give Marketers an â€œFull Stackâ€
At the IAB Podcast Upfront in New York,Â Barometer, a leading AI-powered brand integrity and contextual targeting solution for podcast advertising, and ArtsAI, a leading AI-driven attribution and personalization company providing optimization and actionable insights to brands, announced a partnership that will bring new solutions to market delivering unprecedented in-flight transparency of brand safety and suitability for podcast advertising. Today they announce the launch of AB Daily (AI Brand Integrity Daily Measurement).
3 Steps to Integrate Digital Commerce Operations Into the Marketing Machine
Customer expectations will continue to increase, and organizations must continue to evolve in order to remain competitive.
State of SEO: Google Search Algorithm Updates
Google releases March 2023 core algorithm update, April 2023 reviews update, announces helpful content update and more SEO news.
7 Business Grants for AAPI Entrepreneurs (+ Where to Find More)
Discover business grants for AAPI entrepreneurs, and how to make the best out of the grants and funding your receive.
AI Marketing â€” The Complete Guide
AI marketing is more popular than ever, so learn what AI marketing is, how to use it, examples, pros and cons, and strategies that benefit from AI.
How to Lock Cells in Google Sheets
Learn how to lock cells and sheets in Google Sheets so you and your team can work on the same Sheet without getting in one anotherâ€™s way or losing data.
The Complete Guide to Empathetic Marketing
Learn why empathetic marketing is a powerful strategy for all businesses, tips for infusing more empathy into your marketing & a few real-life examples.
How To Turn Your Content When the Economy Leads Your Audience To Twist
With the economy in flux, your content marketing strategy must evolve with your audienceâ€™s ups and downs. â€“ Content Marketing Institute
New Confluent Features Make It Easier
Confluent, Inc., the data streaming pioneer, today announced new Confluent Cloud capabilities that give customers confidence
Tenon’s Marketing Solution Attracts $3M in Seed Funding
Tenon’s Revolutionary Marketing Solution Built on ServiceNow Attracts $3M in Seed Funding from ServiceNow Ventures and High Alpha
IMPT Launches Retail Partnership Network To Help Shoppers
IMPT, a blockchain-based carbon-offsetting ecosystem designed to connect leading global retail brands with socially responsible shoppers, has launched its Retail Partnership Network.
AU10TIX’s Award-Winning Serial Fraud Monitor Prevented Over
AU10TIX, a global technology leader in identity verification and identity management, today announced that its award-winning Serial Fraud Monitor solution protected companies against $1.3B in business fraud in Q1. Previously known as INSTINCT, the industry-leading solution uses advanced neural network technology to provide businesses with real-time protection against sophisticated ID fraud, including swarm attacks and synthetic fraud.