DreamHost launches AI-powered Business Name Generator — MarTech Series

Helping entrepreneurs find their niche, their name, and their domain DreamHost, a global leader in web hosting and Managed WordPress services, today launched a business name generator for online entrepreneurs, powered by artificial intelligence. Turning a business dream into an online reality starts with selecting a business name that’s both unique and memorable. This foundational brand work […]


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Cisco to Acquire Splunk, to Help Make Organizations More Secure and Resilient in an AI-Powered World

Cisco and Splunk, the cybersecurity and observability leader, today announced a definitive agreement under which Cisco intends to acquire Splunk for $157 per share in cash, representing approximately $28 billion in equity value. Upon close of the acquisition, Splunk President and CEO Gary Steele will join Cisco’s Executive Leadership Team reporting to Chair and CEO Chuck Robbins


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Productsup Launches AI-Powered Solution Enabling Data Capture With GS1 Certification — MarTech Series

Productsup’s new product offering, Product Guard PX, empowers businesses to safeguard their brand reputation and operational efficiency by achieving product data excellence Productsup, the leading Product-to-Consumer (P2C) software company, has officially launched a new product offering within its P2C platform: Product Guard PX. Built with advanced AI capabilities and synchronized with GS1 standards, Product Guard PX […]


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Dstillery Integrates its Cutting-Edge Targeting Solutions with Basis Technologies

Dstillery (“the Company”), the leader in AI ad targeting, today announced its audience solutions are now integrated with Basis Technologies, a global programmatic advertising and media automation provider. The partnership brings proven, AI-driven ad solutions to brands and agencies using the Basis platform for more effective campaigns.


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Latest Research Uncovers Key Barriers and Opportunities

Precisely, the global leader in data integrity, released new findings from a survey conducted in collaboration with the Americas SAP Users Group (ASUG). The 2023 State of SAP Automation Report highlights the critical role of automation, fueled by trusted data, for driving efficiency, agility, and confident decision-making across organizations.


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Tray.io Unveils AI-powered Universal Automation Cloud: Unified Multi-experience iPaaS Cuts Integration Time from Months to Days

Tray.io, creator of the AI-powered, multi-experience iPaaS, today announced the release of the Tray Universal Automation Cloud™, a unified iPaaS solution that speeds time-to-integration from months to days by eliminating the need for disparate tools and technologies to automate sophisticated internal and external business processes.


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Outbrain and DoubleVerify Partner to Enhance Onyx Campaigns for Brand Advertisers — MarTech Series

Outbrain to integrate DoubleVerify’s brand safety floor, fraud avoidance and viewability measurement into every Onyx by Outbrain™ campaign Outbrain, a leading technology platform for the open web, and DoubleVerify ,a leading software platform for digital media measurement, data and analytics, today announced a strategic partnership to bring DV Marketplace Suite’s comprehensive pre-bid brand suitability, fraud […]


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Telesign Expands its Messaging Platform with the Introduction of Transactional Email — MarTech Series

Integration of transactional email into Telesign’s omnichannel Messaging and Verify APIs serves to further enhance customer communications  Telesign, the leading provider of customer identity and engagement solutions, announced the expansion of its omnichannel Messaging API to include transactional email capabilities. This addition empowers businesses with a global, scalable, and flexible solution to elevate their customer […]


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11 Habits You Need To Develop To Become A Brilliant Email Marketer

As you already know, we believe in sharing insights to make the life of marketers all around the world just a little bit easier. This time we explored The State of Email Marketing by Industry report prepared in partnership with Holistic Email Marketing and Smart Insights. We used the data and recommendations to identify the key areas for improvement for all those who want to go way beyond an average email marketing practice.


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LG Ad Solutions Announces LoopIQ, A New CTV Targeting and Measurement Product, Delivered in Partnership with Affinity Solutions — MarTech Series

LoopIQ brings best-in-class closed-loop purchase data to CTV targeting and measurement LG Ad Solutions, a global leader in connected TV (CTV) and cross-screen advertising, today announced a strategic product partnership with leading consumer purchase insights company Affinity Solutions (Affinity), named LoopIQ. This closed-loop CTV ad targeting and measurement solution is uniquely designed to utilize purchase […]


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TripleLift Partners with Adelaide Launching First-Ever Attention

TripleLift, the ad tech platform elevating digital advertising across every screen, today announced that it has partnered with Adelaide, the leader in attention-based media quality measurement, to offer the first way to buy high-attention premium CTV deals that include guaranteed AU (Attention Unit) scores, certified by Adelaide.


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Quadient Enriches Customer Communication Cloud Solution

Quadient, a leader in helping businesses create meaningful customer connections through digital and physical channels, announces the introduction of Quadient Inspire iForms, a new intelligent forms capability added to its Customer Communication Management (CCM) solution Quadient Inspire, following the acquisition of Daylight Automation1.


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