Adform, the Integrated Advertising Platform (IAP), has announced a direct integration with the leading global technology provider for digital audio advertising solutions, AdsWizz. Please click here to read more…
Learn what digital transformation is, how to create a digital transformation strategy, and discover businesses that have gone digital in a notable way. Please click here to read more…
Adverttu, the adtech company bringing out of home advertising into the digital age, has joined WeWork Labs, the global digital platform connecting and supporting early-stage startups and small businesses. Please click here to read more…
Video marketing isn’t losing any momentum in 2021. Here are all the stats you need to know to stay ahead of the curve. Please click here to read more…
Want to turn more visitors into leads? Get inspired by these 7 lead generation landing page examples and learn our top optimization tips. Please click here to read more…
Entercom engaged market research firm Alter Agents and neuroscience experts at Immersion to complete a study testing the immersive nature of audio media content. Please click here to read more…
Emerald Holding, Inc. announced that it has completed the acquisition of PlumRiver LLC (“PlumRiverâ€), a leading international provider of software-as-a-service technology through its Elastic Suite solution. Please click here to read more…
SalesLoft, provider of the #1 Sales Engagement platform, announced it has raised $100 million at a $1.1 billion valuation, bringing total funding to $245 million. Owl Rock Capital led the round with participation from Insight Partners, HarbourVest, and Emergence. Please click here to read more…
Cahan is being tasked with introducing and expanding Crimtan’s global network in North America to both brand direct and agency clients. Please click here to read more…
Looking to get more clicks on your Google listings? Learn about schema markup and how to add it to your site. Please click here to read more…
Use this free template to conduct a SWOT analysis for your business and view four examples of SWOT analyses on real brands and fictional small businesses. Please click here to read more…
What is negative marketing, and when is it risky? And when can channeling that negativity actually make your marketing more effective? Please click here to read more…
Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation, announced it has appointed Jay Bellissimo as Chief Operating Officer, effective January 19, 2021. Please click here to read more…
Here are some of the top digital marketing trends that dominated the industry and were on the radars of marketers in 2020. Please click here to read more…
Clarabridge, a global leader in Customer Experience Management (CEM) for some of the world’s top brands, announced that the Clarabridge CX Analytics solution now integrates with Amazon Web Services (AWS) Contact Center Intelligence (CCI), introducing Clarabridge into the AWS Partner Network (APN). Please click here … Read more
Content marketing examples from the NFL and Nickelodeon, the funniest sewer district account on Twitter, and the Morning Brew email newsletter make a splash – Content Marketing Institute. Please click here to read more…
Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Milsoft (Customer Experience Management), Zoom (Unified Communications), OneTrust (Privacy and Regulations), eTargetMedia (Email Marketing), Lightspeed (E-Commerce and Mobile Commerce). Please click here to read more…
Jellyfish, the pioneer Engineering Management Platform that helps engineering leaders align engineering work with strategic business objectives, has raised $31.5 million in a Series B round of funding Please click here to read more…
Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Vamp (Influencer Marketing), Firstlight Media (Entertainment), SocialSurvey (Customer Experience Management), Blu Digital Group (Entertainment), Discuss.io (Video Platforms). Please click here to read more…
SugarCRM announced that it was named a Champion in the 2021 CRM Emotional Footprint report from SoftwareReviews, achieving the highest score of all ranked companies. Please click here to read more…
Simplilearn, world’s number one online bootcamp for digital economy skills training, announced its collaboration with Facebook to integrate the Facebook Blueprint Digital Marketing Associate Certification into its Digital Marketing courses. Please click here to read more…
Bright Pattern, a leading provider of AI-powered cloud omnichannel contact center software, has seen new approaches taken to mitigate the recent challenges from COVID-19 and increased acceleration of innovative digital approaches to better serve customers. Please click here to read more…
Ogilvy announced that James Nicholas Kinney has been appointed Global Chief Diversity, Equity & Inclusion Officer and Chief People Officer for North America. Please click here to read more…
If you are tossing up between GetResponse vs ConvertKit, here’s a detailed comparison of features and pricing to help you decide. Please click here to read more…
Zoom Video Communications, Inc. announced that it has sold one million Zoom Phone seats shortly before it reached the two-year anniversary of the product’s general availability. Please click here to read more…
VERB’s industry-leading sales enablement platform continues to gain traction with enterprise clients as provider with the most number of direct selling clients Please click here to read more…
Mindstream Interactive continues its series of data-driven reports helping marketers deliver a better customer experience (CX) with 2021 Top CX Trends: Things Have Become Personal. Please click here to read more…
Sensory language — writing that’s rich in detail to play off the five senses — can be a powerful asset when trying to engage readers. Learn about the science behind it and how to apply it here. Please click here to read more…
YouTube is one of the largest search engines. That’s why you better optimize your video content. Here’s how to do it – Content Marketing Institute Please click here to read more…
Talkdesk collaboration with AWS CCI boosts artificial intelligence integration and customer experience personalization Please click here to read more…
Nintex, the global standard for process management and automation, announced that Flight Centre Travel Group, one of the world’s largest travel agencies, has successfully leveraged K2 Cloud to help improve its operational efficiencies and digitally transform its customer experience. Please click here to read more…
Confirmit has announced the appointment of Noel Hamill as Chief Marketing Officer, responsible for all aspects of the company’s marketing strategy globally. Please click here to read more…
Blue C, a leading Southern California-based branding and marketing agency, is proud to announce the public launch of its tested and proven BrandPWR platform. Please click here to read more…
SurveyMonkey, a leader in agile software solutions for customer experience, market research, and survey feedback, today announced a new integration with cloud services and workflow management provider ServiceNow Please click here to read more…
Salesforce, the global leader in CRM, announced Loyalty Management, a new product for companies across industries, including retail, consumer goods, manufacturing, travel and hospitality, to increase customer trust and engagement. Please click here to read more…
Augeo, a leader in consumer, member, and employee loyalty and engagement solutions, announced today that it has acquired Deluxe Rewards, formerly a business entity of Deluxe Trusted Business Technologyâ„¢ company. Please click here to read more…
Drift, the world’s leading Revenue Acceleration Platform that is transforming how sales and marketing work together to deliver more revenue, faster, with the help of Conversational Marketing and Conversational Sales, announced a year of record-breaking growth. Please click here to read more…
Verint Systems Inc., The Customer Engagement Company, announced that it has once again been confirmed as the leading Contact Centre Workforce Management (WFM), Quality Monitoring (QM) and Analytics vendor in the APAC region, according to a recent APAC market share report from Frost & Sullivan. … Read more
As part of the Made @ HubSpot series, we explore how HubSpot’s Acquisition Team topped their lead goal in 30 days with a new report-based acquisition campaign. Please click here to read more…
Vibenomics, a location-based Audio Out-of-Home (AOOH) advertising and experience company, today announces the appointment of John McAdams as VP of Advertising Sales and Linda Ramsey and Lori Perman as Directors of National Advertising Sales for the West Coast and Midwest regions Please click here to … Read more
SlickText, a proven leader in text marketing, announces the appointment of Rob Trumble as chief operating officer. Please click here to read more…
Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from airSlate (Marketing Automation), Salesforce (CRM), OpenAP (TV Advertising), Verve Group (Video Advertising), to dotCMS (Content Management). Please click here to read more…
Bridgeline Digital, Inc., a provider in cloud-based digital experience software, announced that a well-established furniture business in Ireland has selected Bridgeline’s Celebros Search to power their new eCommerce site. Please click here to read more…
Klaviyo announces its native integration with open-source ecommerce solution PrestaShop. Please click here to read more…
Nintex, the global standard for process management and automation, released findings from the Nintex Workplace 2021 Study revealing that a majority of employees working remotely during the COVID-19 pandemic Please click here to read more…
Corsight AI, a leading facial recognition solution provider, announced the appointment of the UK’s former Surveillance Camera Commissioner Tony Porter as its Chief Privacy Officer. Please click here to read more…
CloudCommerce, Inc., a leading provider of digital advertising solutions, announced that it plans to launch an artificial intelligence (AI) venture that will focus on using AI to enhance its successful SWARM solution Please click here to read more…
Mintegral announced that it has continued to meet the requirements set forth by the Interactive Advertising Bureau (IAB) Tech Lab Open Measurement SDK certification. Please click here to read more…