HubSpot

The foundational rule for success in business, investing, startups, content creation, or life:

Create value, receive value.

— Sahil Bloom (@SahilBloom) January 22, 2021

Reminder: Empathy is empathy is empathy. The same understanding and compassion you show your friends and family? Your teams need it, too.

— HubSpot (@HubSpot) January 23, 2021

Listen to your customers. Constantly. The answers are always in there somewhere.

— Aaron Levie (@levie) January 21, 2021

Thanks for including us @flexjobs! We’re honored to be recognized as a remote-friendly company for women among such great company. 👇🏽👇🏿👇🏻 #remotework #hubspotlifehttps://t.co/zb4AIE4sJ2

— HubSpot Life (@HubSpotLife) January 21, 2021

My top priority for 2021: Help make HubSpot the #1 CRM platform for scaling companies.

Marketing, sales, service and CMS software are part of the larger CRM vision.

Just like Amazon is no longer just an online bookseller,
HubSpot is no longer just a marketing apps company.

— dharmesh (@dharmesh) January 20, 2021

Almost 400 marketers ranked the top three most overlooked and overhyped marketing trends of 2020—see the results below. https://t.co/RHTZ0QQtrA pic.twitter.com/uZA2qOkFhW

— Marketing Brew (@MarketingBrew) January 19, 2021

Hey, sales leaders: You like simplifying and streamlining processes. So do we (obviously). Tell us: What are some of the best ways you’ve simplified processes for your reps and your overall team?

— HubSpot (@HubSpot) January 15, 2021

We love to see our customers scale. 🚀

Congratulations to @zapier on their investment from @sequoia!

— HubSpot (@HubSpot) January 15, 2021

“Talent is everywhere. Access and opportunity is not.” @marymazzio

— Brian Halligan (@bhalligan) January 13, 2021

Bonus question: How do you respond to them? https://t.co/J5Z1bBCHZA

— HubSpot (@HubSpot) January 15, 2021

IMO, one of the biggest decisions you make as a leader is WHICH customers you spend time with.

Big companies?
Small companies?
Execs/decision makers?
Admins?
Users?

Where you spend time will shape your thinking, which will drive your strategy.

Your calendar = your destiny

— Nick Mehta (@nrmehta) January 13, 2021

Agree/disagree: Customers are the best teachers.

— HubSpot (@HubSpot) January 14, 2021

At HubSpot, we believe customers are the best teachers. Find out what else we believe in our updated Culture Code. https://t.co/Hvpt3kr2lO

— HubSpot (@HubSpot) January 14, 2021

Today, we’re excited to welcome @nickcald to HubSpot’s Board of Directors!

With years of experience building products, leading development teams, and working to make tech a more diverse and inclusive space, Nick is an invaluable addition to our board. https://t.co/J0qVAQH15B

— HubSpot (@HubSpot) January 12, 2021

Hosting digital events can increase leads and revenue, save costs, and create a stronger audience connection. We teamed up with @zoom_us to create a step-by-step process on how to plan a successful digital event from start to finish: https://t.co/WpgEFD0dO4 pic.twitter.com/aCbizsAQLX

— HubSpot (@HubSpot) January 12, 2021

We asked marketing leaders where they want to invest more in 2021:
1. Growth Marketing
2. Content Marketing
3. Design
4. Web Development & Management
5. Social Media Marketing

— HubSpot (@HubSpot) January 11, 2021

What does premium B2B content look like to you?

— HubSpot (@HubSpot) January 5, 2021

People remember how you made them feel, above all else.

So managers, leader, bosses, your top objective should be to lead with empathy.

— Charles Etoroma (@chvrlesjr) January 4, 2021

When it comes to marketing, a good story still outshines all else.

— HubSpot (@HubSpot) January 4, 2021

You’re interviewing someone for an essential marketing role, and can only ask one question.⁰⁰What do you ask?

— HubSpot (@HubSpot) January 3, 2021

What customer service trends are you prioritizing next year?

— HubSpot (@HubSpot) December 31, 2020

Prediction time: What will be the biggest SEO trend of 2021?

— HubSpot (@HubSpot) December 30, 2020

We teamed up with @canva to ask marketing leaders where they are focusing their time and money for 2021. 

Here’s what we learned: https://t.co/T9xKtrB9xV

— HubSpot (@HubSpot) December 29, 2020

Which will matter more for marketers in 2021?

— HubSpot (@HubSpot) December 28, 2020

“By humanizing our brands we can find those connections to consumers much easier, especially on social platforms.” – Yasmin Sahni, VP Executive Creative Director, GTB

So, how do you humanize a brand? And who does it best?

— HubSpot (@HubSpot) December 23, 2020

Your opinion please: Pinterest is a good friend to marketers who want to …

— HubSpot (@HubSpot) December 22, 2020

Good news: 2021 is just around the corner. What’s your top priority going into the new year?

— HubSpot (@HubSpot) December 22, 2020

👋🏻 HubSpot for:

🔽 Managing the full content marketing and sales funnel

📊 Content analytics for social, web, blog, email, etc.

☑️ MQL tracking + source attribution

🤝 Marketing + sales team collaboration #MarketingTwitter https://t.co/oUZGiQBjmu

— Justin McLaughlin (@Just_McLaughlin) December 20, 2020

So. How do *you* respond to “just tell me the price” on sales calls?

— HubSpot (@HubSpot) December 20, 2020

What type of customer data do you get most excited about?

— HubSpot (@HubSpot) December 20, 2020

I repeat this quote from @dharmesh probably once every few days. As you build your growth plan, make sure you are proactively thinking about how to fund both.

More great stuff from the @HubSpot culture deck here: https://t.co/UOHS2zSGuu. pic.twitter.com/Yep1veCteu

— Nick Francis (@nickfrancis) December 14, 2020

In a firmly remote world, here’s what a day in the life of a recruiter really looks like. pic.twitter.com/c9Uh1cdIBb

— HubSpot (@HubSpot) December 15, 2020

Do social algorithms matter? We explain the answer — in less than 60 seconds. pic.twitter.com/J0zQBR15qD

— HubSpot (@HubSpot) December 14, 2020

The Content quantity vs. quality argument always misses the mark.

People don’t need more content.

People want to be informed.

Your job is to provide a service; fulfill their need for information, in the best content format for that information, and as frequently as needed.

— Kieran Flanagan 🤘 (@searchbrat) December 12, 2020

Learn today’s top tools and frameworks for a growing company in this exclusive panel discussion featuring @reidhoffman, @dharmesh, @WhereToPlayCo, @chrisyeh, and @Shankari_Myl on Dec 16 @ 9:30am PT / 12:30pm ET. Register now: https://t.co/ICrK9Jf5oL 💪#startup to #scaleup

— HubSpot for Startups (@HubSpotStartups) December 14, 2020

What are you doing to create memorable experiences for your customers?

— HubSpot (@HubSpot) December 14, 2020

Find the people, places, and things that allow you to grow. Plant yourself in places you can GROW, not places that will stunt your growth, skillset, and mindset.

— Minda Harts (@MindaHarts) October 12, 2020

What are some values that your company prides itself on?

— HubSpot (@HubSpot) December 13, 2020

Is influencer marketing over, or is it merely… evolving? pic.twitter.com/gbwwFuDQTt

— HubSpot (@HubSpot) December 12, 2020

We put the digital experience to the test. (Spoiler alert: It was kind of awesome.) pic.twitter.com/JlxlA7y72v

— HubSpot (@HubSpot) December 11, 2020