The HubSpot Podcast Network is excited to welcome two new shows to its growing lineup: Gain, Grow, Retain (@gaingrowretain)– hosted by @Jeff_Breunsbach and @jaynathan– and Female Startup Club, hosted by @dooneroisin! Check out their shows here: https://t.co/hG5cLScKNb pic.twitter.com/m79TBEgKSC
— HubSpot Academy (@HubSpotAcademy) October 18, 2021
Social media “holidays” are a fun way to connect with new and existing followers. 🗓 To help you plan for trending holidays, we created this list that you can bookmark, as well as a downloadable calendar so you can receive automatic reminders: https://t.co/tUTY9PgWxg
— HubSpot Academy (@HubSpotAcademy) October 17, 2021
Set your email up for success with a subject line that stands out. Here is our list of “150 of the Best Email Subject Lines We’ve Ever Seen” to give you inspiration: https://t.co/F0VnRPCghu
— HubSpot Academy (@HubSpotAcademy) October 16, 2021
In every great story, being consistent, honest, and authentic is essential. Learn more about creating authentic content that aligns with your business in our free course: https://t.co/Js8QKaWIZq pic.twitter.com/d8v5rLP8OP
— HubSpot Academy (@HubSpotAcademy) October 15, 2021
Feeling the INBOUND withdrawal? Tune into our 3-part post-INBOUND Webinar Series, “Unpacking INBOUND,” where our team of experts further discuss the latest updates to HubSpot’s CRM. Register for the first webinar happening October 27 at 2PM EST here: https://t.co/H6iRHsGIWc pic.twitter.com/AAKJ7J1vGs
— HubSpot Academy (@HubSpotAcademy) October 15, 2021
Hey HubSpot Podcast Network fans! If you’re attending #INBOUND2021, tune into “Growing Better With Audio” ft. HubSpot CMO @kippbodnar and show hosts @johnleedumas and @EmilyM_Thompson at 4-4:45 PM EDT. Hear all about the company’s decision to create the new Podcast Network!
— HubSpot Academy (@HubSpotAcademy) October 14, 2021
Need some ABM Strategy tips? Our Academy professor, Tiphaine Amblard, is sharing the seven steps to conduct a strong ABM strategy and how to do it using the HubSpot tools at #INBOUND2021. If you’re attending the event, tune into her session starting now to 11:45 AM EDT!
— HubSpot Academy (@HubSpotAcademy) October 14, 2021
HubSpot Academy courses are now verified by and count towards industry certification with @omcp! OMCP awards 50 Professional Development Units towards digital marketing certification for completing select courses. Register for credit at https://t.co/wBFw4hCaeS pic.twitter.com/LYhQyRtPlG
— HubSpot Academy (@HubSpotAcademy) October 14, 2021
Want to start an Instagram account for your business? Look no further. HubSpot and @Talkwalker have paired up to bring you this guide, where we take you step-by-step from determining your brand guidelines to the anatomy of the perfect Instagram post: https://t.co/4sMSPYNU3s pic.twitter.com/Cn8JVFiX6m
— HubSpot Academy (@HubSpotAcademy) October 13, 2021
That’s a wrap on @findingjorie‘s talk on #reporting with the HubSpot builder! She will be answering the questions asked in the Q&A in this dedicated community thread, so make sure to check it out for more reporting tips and tricks: https://t.co/Qv2MFLU31j #INBOUND2021
— HubSpot Academy (@HubSpotAcademy) October 12, 2021
Agree or disagree? “Create date” is one of your most-used report filters in HubSpot.#INBOUND2021 #HubSpotAcademy #Reporting
— HubSpot Academy (@HubSpotAcademy) October 12, 2021
Pro Tip: The Path to Association 🙌
The HubSpot builder will defer to using the most popular HubSpot data sources, such as contacts, companies, and deals when selecting a path.#HubSpotAcademy #INBOUND2021 #ReportingTip— HubSpot Academy (@HubSpotAcademy) October 12, 2021
Attribution Reports are the “popular new kid on the block” for reporting, as @findingjorie says, because they can help you track data related to revenue, contacts, and deals.#HubSpotAcademy #INBOUND2021
— HubSpot Academy (@HubSpotAcademy) October 12, 2021
If your data doesn’t meet @findingjorie‘s recommended guardrails, try these tips:
– Turn to automation to manage and organize your data.
– Ensure you’re using custom properties to capture the data that matters most to your team and organization.#INBOUND2021 #HubSpotAcademy— HubSpot Academy (@HubSpotAcademy) October 12, 2021
Ready to de-mystify the HubSpot Custom Report Builder? Professor @findingjorie is running her case-study session now at #INBOUND2021. Don’t worry if you’re not attending; we’ll live-tweet some of the major takeaways here.
— HubSpot Academy (@HubSpotAcademy) October 12, 2021
Books often act as the foundation for great ideas and ventures. 📚 With this in mind, here are 3 book recommendations you should check out, courtesy of @BetterUp CEO, @Arobichaux. Tune into ‘The Shake Up’ to learn how these books act as BetterUp’s DNA: https://t.co/ujUHmT1Iwv pic.twitter.com/zsfDFlthzw
— HubSpot Academy (@HubSpotAcademy) October 12, 2021
Hey learners! Are you attending #INBOUND2021? If so, make sure to tune into your favorite Academy Professor-led sessions and more for some major learning. We’ll be tuning in, so see you there 😎 https://t.co/4uvsxy9V8P https://t.co/cR4O0Gr7dF
— HubSpot Academy (@HubSpotAcademy) October 12, 2021
What is inbound content marketing, and what does it look like when it’s done well? In our latest video, we go over all the content marketing basics from the types of content you can use in your strategy to how it can be used to grow your brand. Watch here: https://t.co/CoKYee9sHi pic.twitter.com/ZMlSerMN2g
— HubSpot Academy (@HubSpotAcademy) October 11, 2021
Calling all ‘The Shake Up’ listeners! We’re looking to get some real feedback from you on how we can make our show even better. As they say, feedback is “the real breakfast of champions.” 🏆 Fill out this survey with your thoughts here: https://t.co/0dqINnXPZK pic.twitter.com/1V7XbMuG0S
— HubSpot Academy (@HubSpotAcademy) October 10, 2021
The process of creating a social media strategy can seem overwhelming, but it doesn’t have to be when you have this video guide on your side. Watch us break down 5 key steps you need to follow for social media success here: https://t.co/WMR124Hwn8 pic.twitter.com/c7ydeSwwPt
— HubSpot Academy (@HubSpotAcademy) October 9, 2021
If you’ve considered starting a podcast for your business, there’s no better time to start than the present. In this free guide from HubSpot and @TrintHQ, we’ll explain the step-by-step process for how to bring your podcast to life. Start recording today: https://t.co/Oj7Sqq1exb pic.twitter.com/qKOKdYqAD7
— HubSpot Academy (@HubSpotAcademy) October 8, 2021
Improving your Excel skills will not only help you get your work done faster, but it can also improve your career prospects. 🚀 Check out our Excel for Marketers Course to level up your skills! https://t.co/DGGNHjWZ52 pic.twitter.com/y7GJ3hU3Mc
— HubSpot Academy (@HubSpotAcademy) October 7, 2021
Without a clear value prop, you risk inaccurately conveying what your business can offer, increasing the risk of churn and losing potential sales. That’s why we’ve created 15 templates to help you brainstorm, write, and publish your value proposition today:https://t.co/nx8MAx6xWI pic.twitter.com/kRMiyDCjno
— HubSpot Academy (@HubSpotAcademy) October 7, 2021
Choosing the right strategy to use at the closing stage of a call can either make or break your sale. 💼 We partnered with @structurelyre to teach you 3 closing strategies every sales rep needs in their playbook: https://t.co/OScHkKPw36
— HubSpot Academy (@HubSpotAcademy) October 6, 2021
A lead’s path to purchase isn’t always linear. That’s why lead management has become a key strategy for businesses looking to efficiently convert more leads into customers. Check out our new course to learn how you can automate managing leads with HubSpot: https://t.co/aXSmjGnY4P pic.twitter.com/anWbv9sJw8
— HubSpot Academy (@HubSpotAcademy) October 6, 2021
It’s more important than ever that companies provide their employees with professional development resources. Learn how career and life-coaching platform, @BetterUp, brings this support to B2B companies in this week’s ‘The Shake Up,’ featuring @Arobichaux: https://t.co/g8cyTiAc7V pic.twitter.com/bwXmspyWTo
— HubSpot Academy (@HubSpotAcademy) October 5, 2021
Growing a small business to a scale-up means investing in sales, marketing, and operations teams and tactics that will help you get there. We teamed up with @Google, @hopinofficial and @awscloud to give you the information you need to grow your business: https://t.co/8HsOBNHKCF pic.twitter.com/9Ynp13IC4I
— HubSpot Academy (@HubSpotAcademy) October 4, 2021
Crafting emails that engage your contacts is how you can create a successful email marketing strategy that helps your contacts and business grow. Take our Email Marketing Certification course to build a strategy that builds trust with your contacts today: https://t.co/ortzyRzDpF pic.twitter.com/vJNMdxNNsa
— HubSpot Academy (@HubSpotAcademy) October 3, 2021
Working on a project and need to outsource the work? Use a Request for Proposal, or RFP, to source multiple proposals so you can determine the best course of action. Download these two free, customizable templates to get started today: https://t.co/xvQz9RlyYZ
— HubSpot Academy (@HubSpotAcademy) October 2, 2021
Did you know 80% of future profits come from 20% of current customers? We partnered with @delighted to show you how the inbound methodology is key to customer engagement 🔑: https://t.co/Cgfk8hMHEF
— HubSpot Academy (@HubSpotAcademy) October 1, 2021
Influencer marketing has the power to help you grow your business exponentially– without a hefty cost. Watch our latest YouTube video to learn what influencer marketing is, how it works, and how to use it to grow your business for the long run: https://t.co/IEUDIpA99m pic.twitter.com/inPemIIJPm
— HubSpot Academy (@HubSpotAcademy) October 1, 2021
Find out what it takes to move your sales process into a hybrid model. 🌎 Check out our new lesson “Selling in a Hybrid World,” created with @SandlerTraining, to learn how to maximize sales rep productivity and provide the right customer experience here: https://t.co/ipnWX6QzS7 pic.twitter.com/DnGZwnnH1K
— HubSpot Academy (@HubSpotAcademy) September 30, 2021
Need some email marketing inspiration? Check out these 6 great email campaign ideas that will both engage your existing reader base and grab the attention of new customers here: https://t.co/BDgi4wtFnw pic.twitter.com/BGMSuhYM4v
— HubSpot Academy (@HubSpotAcademy) September 29, 2021
When “impact storytelling” is done right, you’re able to grow donors’ trust in your program and encourage long-term donor retention. Learn how to do it well for your business through this week’s episode of The Shake Up with @classy COO, Soraya Alexander: https://t.co/OdenbC8YGN pic.twitter.com/139G4BnSKL
— HubSpot Academy (@HubSpotAcademy) September 28, 2021
It’s more important than ever to adapt your sales strategy to the way buyers research solutions and make decisions. We partnered with @dearlucycloud to teach you the best practices of inbound selling you can apply to your next sales call: https://t.co/LN2M6UyYYj
— HubSpot Academy (@HubSpotAcademy) September 27, 2021
Inbound marketing and digital marketing can go hand in hand in your overall online strategy. Learn the differences between the two concepts and how they can fit into your marketing efforts in our free Digital Marketing Certification course: https://t.co/Ao4Cy91uoI pic.twitter.com/TPVpFIuQBV
— HubSpot Academy (@HubSpotAcademy) September 27, 2021
The numbers from HubSpot’s study of over 5,000 businesses confirm that LinkedIn is a lead-generating machine 🤖 Take our free LinkedIn for Business course to learn how to effectively use LinkedIn to drive leads and engagement. https://t.co/dt97oRYaFc pic.twitter.com/NrwVeSohKr
— HubSpot Academy (@HubSpotAcademy) September 26, 2021
Succeeding in the competitive game of Google search is not easy. But with the help of tools like Ahrefs, you can stand out among the competition. Get the inside scoop on how to use SEO to grow your business in our latest video 👉https://t.co/IqIiiVjl0d pic.twitter.com/aoMk1hVpsY
— HubSpot Academy (@HubSpotAcademy) September 25, 2021
Writing about your professional background for the first time may feel challenging or awkward, but it doesn’t have to be. To help you get started, we put together 80+ professional bio templates and examples to get you noticed by employers. Download here: https://t.co/zMBmf9lHgV pic.twitter.com/6nYHXTCAAc
— HubSpot Academy (@HubSpotAcademy) September 24, 2021
More and more companies are beginning to expand their efforts into the world of media – but is this actually necessary? @theSamParr, Founder of @TheHustle, shares his thoughts on this trend in The Shake Up’s latest episode: https://t.co/KDplxsv7cm pic.twitter.com/bEbgGbZ2Xt
— HubSpot Academy (@HubSpotAcademy) September 24, 2021
With a global user base of more than 2 billion people, it’s also safe to assume that your target audience is on YouTube. 📺 Stay on top of the latest YouTube demographics and data you need to know for your 2021 YouTube strategy here: https://t.co/jeQK162fpr
— HubSpot Academy (@HubSpotAcademy) September 23, 2021
Well-optimized landing pages allow you to take the prospects that you attract to your website and convert them into leads. 🎉Learn the best practices for generating leads with high-converting landing pages from HubSpot and @Cincopa through this free guide: https://t.co/g9WfdhOTtT pic.twitter.com/oD1VnKzqNV
— HubSpot Academy (@HubSpotAcademy) September 22, 2021
There’s plenty of hot takes to go around in today’s episode of The Shake Up. 👀 @theHustle founder, @theSamParr, talks about how he created a newsletter read by 1.5 million people and why you (likely) shouldn’t bother with college here: https://t.co/ngDTsVleMC pic.twitter.com/fz2F3nSz2P
— HubSpot Academy (@HubSpotAcademy) September 21, 2021
When it comes to ranking, Google cares about the “E-A-T” of a page: expertise, authoritativeness, and trustworthiness. 🔍 To learn about how to optimize your page’s “E-A-T” and more SEO best practices, check out our free SEO Certification Course here: https://t.co/Pk6Yav1Oyj pic.twitter.com/fh167niYFD
— HubSpot Academy (@HubSpotAcademy) September 20, 2021
With Apple’s iOS 15 update bringing new features like Mail Privacy Protection, marketers will have their work cut out for them when it comes to their email campaigns. Learn how these changes might affect your audience’s inbox and what you can do about it: https://t.co/IkFPXFgLyv pic.twitter.com/FrjdiUUWSx
— HubSpot Academy (@HubSpotAcademy) September 19, 2021
Does your email signature need a little refreshing? ✉️ Take your email marketing game to the next level with our latest video walkthrough on how to create a great email signature using HubSpot’s FREE Email Signature Generator tool: https://t.co/0hStOlmZqK pic.twitter.com/fHr9axCrqW
— HubSpot Academy (@HubSpotAcademy) September 18, 2021
Virtual events don’t show any signs of slowing down any time soon. Hear directly from @hopin founder and CEO, @johnnyboufarhat, about how he innovated the ripe virtual event space in this episode of The Shake Up: https://t.co/YIuorzO8T5 pic.twitter.com/ux515Ko8Zo
— HubSpot Academy (@HubSpotAcademy) September 18, 2021
Repurposing is an effective tactic that extends the value of your content. ✏️ Learn more about the benefits of repurposing content and what methods you can use to do so in our popular Content Marketing Certification Course. Get certified for free today: https://t.co/Lpw5ngnyLu pic.twitter.com/5w5qJ53WsW
— HubSpot Academy (@HubSpotAcademy) September 17, 2021