Aren’t #Customer360 and #Digital360 the same? 🤷♂️
This is a MYTH. 🙅♀️
Discover the difference between the two and learn other myths about a digital-first business. 👇https://t.co/dbJ6UQKXlO
— Marketing Cloud (@marketingcloud) January 22, 2021
How do you bring your brand’s icons from in-store to digital? 🖥@Kent_Zimmerman, VP of eCommerce & Consumer Technology at @ShoeCarnival, knew that uniting his efforts with marketing was key to bringing the famous “Wheel of Savings” to the digital world: https://t.co/mAPBR3GzOf pic.twitter.com/EJcWt9HcAf
— Marketing Cloud (@marketingcloud) January 21, 2021
↘️⬇️⬇️↙️
➡️DATA ⬅️
↗️⬆️⬆️↖️Hear Trailblazer Chris Doyle, CMO at @AAACarolinas, discuss their recent efforts to bring their disparate data together into a single source of truth on their members.
Learn more: https://t.co/EuyVlT6wHC pic.twitter.com/aHXu65r8PZ
— Marketing Cloud (@marketingcloud) January 19, 2021
B2B companies today need more meaningful ways to know and engage prospects, customers, and partners.
Join @ZebraTechnology to learn how you can build a personalization program of your own focused on lead generation, engagement, retention, & scalability: https://t.co/kFxUoOo3Pq pic.twitter.com/BYRdxhmdX2
— Marketing Cloud (@marketingcloud) January 19, 2021
Online sports apparel retailer @Fanatics knows they need to know who their customer is rooting for, and that the right data is essential for the win. 🤩https://t.co/YRW4r2S5Hn
— Marketing Cloud (@marketingcloud) January 16, 2021
Enjoy exploring our interactive #StateofMarketing report:
✔️ Discover the new mandate for marketing transformation.
✔️ See how customer data is creating demand for more empathetic marketing.
✔️ Get actionable insights and strategies.
🔍 https://t.co/UtXfi6O1vU pic.twitter.com/sJojm6QotW— Marketing Cloud (@marketingcloud) January 15, 2021
Marketers, start 2021 strong! 💪
Join us for a conversation with marketing leadership from @Pearson and learn how they are leveraging Salesforce Success Plans to achieve value faster on the World’s # 1 CRM.
Register now: https://t.co/Z37RegQfKr pic.twitter.com/kZ6Cd2Wi8w
— Marketing Cloud (@marketingcloud) January 15, 2021
At the height of the pandemic’s first wave, @PepsiCo launched two consumer ecommerce sites in 30 days.
The secret to the company’s success?
Preparation – 20 years’ worth, to be exact.https://t.co/sWJOeMiwuv— Marketing Cloud (@marketingcloud) January 15, 2021
Think beyond punchcards and points. 🤔
A truly effective and profitable customer loyalty program needs to be tailored for every customer’s shopping habits and preferences. 💯https://t.co/S7OxKz0Nec
— Marketing Cloud (@marketingcloud) January 14, 2021
How do you set your business up for marketing success in 2021? ⚡️@WPP CMO @LaurentEzekiel shares advice on how CMOs should navigate 2021 and why simplification and customer experience remain key.https://t.co/Vy2Bf665wk
— Marketing Cloud (@marketingcloud) January 14, 2021
Trailblazer @AndreaTarrell, CEO and Founder of @Sercante, gives us a rundown of the platforms behind Sercante’s virtual events and landing pages. 💻
Get the deets 👇 https://t.co/vlQFZKYcWn pic.twitter.com/qW1xpzaYtt
— Marketing Cloud (@marketingcloud) January 14, 2021
How do you set your business up for marketing success in 2021? ⚡️@WPP CMO @LaurentEzekiel shares advice on how CMOs should navigate 2021 and why simplification and customer experience remain key: https://t.co/htyTEjf8Mh pic.twitter.com/M75oLGeSVd
— Marketing Cloud (@marketingcloud) January 14, 2021
📌 *Adds to bookmark* https://t.co/49EUGxNjPF
— Marketing Cloud (@marketingcloud) January 13, 2021
Most customers want brands to send them less marketing messages (across all channels).
However, they want more variety in what they do send.
📣 Marketers, what’s your take on this?
Uncover other insights that are shaping marketing today: https://t.co/WhH8H6HPw4 pic.twitter.com/2NVFWaR9XF
— Marketing Cloud (@marketingcloud) January 13, 2021
Looking for some motivation this year?
Same here.
🙌 Read on for some sage advice from six marketing leaders: https://t.co/ecYlruUfTH
— Marketing Cloud (@marketingcloud) January 13, 2021
Getting the insights you need to shape your strategy shouldn’t take forever.
Christopher Nagrant, Reporting, Analytics & Innovation Manager at @BCBSM, shares how @Datorama & Marketing Cloud are helping increase the efficiency of their marketing analytics: https://t.co/mR6oklyv5P pic.twitter.com/XJoDmx6SB7
— Marketing Cloud (@marketingcloud) January 13, 2021
How can you keep shoppers coming back?
⤴️ Level up the customer experience — even after a shopper adds to 🛒 and clicks “BUY.” #NRF2021
👉 https://t.co/vt58Uce2Nb pic.twitter.com/iizPMtKX0f
— Marketing Cloud (@marketingcloud) January 12, 2021
What’s new in retail? New brands and channels.
In an all-digital world, nearly 50% of consumers are moving away from retailers they know and love to shop somewhere new. #NRF2021
💻: https://t.co/vt58UcvEbL pic.twitter.com/bN8UK0xr0l
— Marketing Cloud (@marketingcloud) January 12, 2021
🎵 Can u believe 🎵 that @RobinThicke is taking the virtual stage for our @NRFBigShow Opening Day Concert?
Register here: https://t.co/KtkbMdy0pM #NRF2021 pic.twitter.com/LbxdFiPMhT
— Marketing Cloud (@marketingcloud) January 12, 2021
Q4: (Fill in the blank)
My favorite way to use AI is ____________. #MarketingChats pic.twitter.com/1DQ3nPqmD0
— Marketing Cloud (@marketingcloud) January 6, 2021
Q3: Name your top 3 favorite AI tools that you use for digital marketing today.
1️⃣
2️⃣
3️⃣
Go 👇👇👇#MarketingChats pic.twitter.com/3HAjS7snPB— Marketing Cloud (@marketingcloud) January 6, 2021
We start in 5️⃣ minutes!
▫️ Grab your cup of coffee or tea
▫️ Stretch those fingers
▫️ Get ready to talk about AI!Let’s go! #MarketingChats pic.twitter.com/8HoNq70LYB
— Marketing Cloud (@marketingcloud) January 6, 2021
And the countdown begins…
One hour to go! #MarketingChats
— Marketing Cloud (@marketingcloud) January 6, 2021
Today is #MarketingChats day!
Time: 9 am PT / 12 pm ET
Topic of the hour: #ArtificialIntelligenceNeed a refresher on how this works?
😁 Introduce yourself
💬 Answer questions with A1, A2, A3…
#️⃣ Use the #MarketingChats hashtag
👏 Engage and have fun! pic.twitter.com/tTHAUGIt4r— Marketing Cloud (@marketingcloud) January 6, 2021
If you can manage data successfully, with empathy, and understand the power of AI, you can drive better marketing.
These are the top 3 use cases for global marketers who use AI:
🔘 Personalize
🔘 Segmentation
🔘 Surface data💡: https://t.co/u94pwg5s3P pic.twitter.com/aLtvDao9ri
— Marketing Cloud (@marketingcloud) January 5, 2021
.@Kyle_Teague, Marketing Cloud Manager at @PacersSportsEnt, knows great fan experiences don’t stop at the inbox. 📨
Hear how his team launched interactive email — and scored a slam dunk. 🏀
Learn more ➠ https://t.co/eFBNRZdpN4 pic.twitter.com/0uBN5YbKCS
— Marketing Cloud (@marketingcloud) January 5, 2021
Jumpstart 2021 with #MarketingChats!
💡 Let’s talk about AI. 💡
Join us this Wednesday at 9 am PST to share, connect, and hear from other Trailblazers. 💬 pic.twitter.com/n95TJbBvAP
— Marketing Cloud (@marketingcloud) January 4, 2021
🚪 Goodbye, 2020!
👋 Hello, 2021!!!Rest. Recharge. Renew.
Happy New Year to our Marketing Cloud community! ✨ pic.twitter.com/Mf4XRj3Bbc
— Marketing Cloud (@marketingcloud) January 1, 2021
As you start to plan your 2021 marketing strategy 📝 it’s critical that you’re aware of the latest trends around the buying committee.
Learn how Demand Generation leaders are adopting new practices to engage and enable the buying committee: https://t.co/hsbBHrf8Pk pic.twitter.com/2u3wQykwnP
— Marketing Cloud (@marketingcloud) December 30, 2020
This year’s challenges have made marketers focus on what’s working ✅— and what’s not. ❌
Join us for #MarketinginMotion as we discuss the channels, tools, and tactics they’re using to turn great customer relationships into a source of business growth: https://t.co/9kzQZRuCNI pic.twitter.com/240LNJ1RPA
— Marketing Cloud (@marketingcloud) December 30, 2020
Pick # 8️⃣:
Most B2B marketers now have an ABM strategy.
🛠 But how can you tell if it’s working?
🏁 And if it’s time for a change, where do you start?These tips from @InsideView can point you in the right direction: https://t.co/ivBNiTlySp
— Marketing Cloud (@marketingcloud) December 30, 2020
Pick # 7️⃣:
A “hiring freeze” shouldn’t imply hitting the pause ⏸ button on all things related to recruiting. @TweetingKaleem learned this firsthand earlier this year when he worked on staffing a company’s candidate services team.
Learn more👇https://t.co/H0iCBbrk9o
— Marketing Cloud (@marketingcloud) December 29, 2020
The evolution of data has made the world of marketing so complex.
🧐 → 🤓 → 🤔
High-performing marketers are solving these data challenges with our #StateofMarketing insights: https://t.co/sX2Yh03QPa pic.twitter.com/b5CR5wqCWT
— Marketing Cloud (@marketingcloud) December 29, 2020
In this upcoming webinar, hear top insights from over 500 retail leaders on how they’ve adapted in 2020 — and how the industry will change in the future.
Yes, you read that right.
5️⃣0️⃣0️⃣ retailers.
Don’t miss out, register now ➠ https://t.co/znKFavj9yw pic.twitter.com/THNF9eyj3C
— Marketing Cloud (@marketingcloud) December 28, 2020
What’s one difference between high-performing marketers and underperforming marketers?
👏 Their 👏 use 👏 of 👏 customer 👏 data 👏 platforms. 👏
Uncover other insights that are shaping marketing today: https://t.co/WhH8H6HPw4 pic.twitter.com/RZn6adSUlR
— Marketing Cloud (@marketingcloud) December 28, 2020
Pick # 3️⃣:
As we approach a new year, we have a unique opportunity to break away from the old “me-first” ways of thinking, doing, and being. 💙https://t.co/bPnvqX1hCa
— Marketing Cloud (@marketingcloud) December 24, 2020
What do companies need to succeed in a remote, online-first world? 💻
@MBLieberman, CMO at @PwCUS, discusses the importance of a digitally equipped workforce in thriving amid today’s new normal: https://t.co/6a6SvJlijz pic.twitter.com/gLKMPvKJsZ— Marketing Cloud (@marketingcloud) December 23, 2020
🥁
🥁
🥁Pick # 1️⃣:
📈 AI use is up 29% since 2018.
The sixth #StateofMarketing report debuted in May and shared these and other insights from nearly 7,000 marketing leaders across the globe.See the four key takeaways from the report:https://t.co/yd1PTJFH2q
— Marketing Cloud (@marketingcloud) December 22, 2020
We are featuring the 1️⃣0️⃣ marketing blogs that can help you plan for the new year over the next 1️⃣0️⃣ days! ✨
📍 Check back in daily to see! pic.twitter.com/FPM3mTvloc
— Marketing Cloud (@marketingcloud) December 22, 2020
💙Show that you care
💬Be proactive in your communications
↗️Offer a shoulder to lean on
💫Inspire your audience
💻Audit your content queueThese 5 tips will help your business activate and connect with customers, employees, and community during a crisis.https://t.co/Vcbm7Du2Zg
— Marketing Cloud (@marketingcloud) December 20, 2020
A/B testing allows any organization to be more data-driven and strategic about their digital communications.
Interaction Studio builds A/B tests with clicks, not code. Test colors, subject lines, and more. 🧪🔻🔸〰️
Learn more about A/B testing: https://t.co/v9bTyspAPR
— Marketing Cloud (@marketingcloud) December 18, 2020
‼️Now LIVE ⭐️the #MarketingChampions applications‼️
▫️Tell your Salesforce story.
▫️Elevate your career.
▫️Empower the Trailblazer Community.Be the first to apply! ⬇️
— Marketing Cloud (@marketingcloud) December 18, 2020
🔎 Discover the new mandate for marketing transformation. 🔍
See how customer data is creating demand for more empathetic marketing.
And get actionable insights and strategies to help you navigate change the year ahead — and beyond: https://t.co/Vg5aQAo7qV pic.twitter.com/Zod4Tc4YcH
— Marketing Cloud (@marketingcloud) December 17, 2020
Every community, big or small, relies on people embodying five different roles to be successful. 👩💻 👨🏫 🕵️♀️ 👨💻 👩💼
Communities that have all five working together are the ones that tend to succeed and become desirable destinations. ✨https://t.co/P3abY0JsDC
— Marketing Cloud (@marketingcloud) December 17, 2020
🔴 Happening now: How the CDP Helps Marketers to Engage Everywhere
Q: How can marketers learn to use a customer data platform to create a bigger impact?
A: In this #DreamTX session 👉 https://t.co/m5YXZHrNOh
Get all the details here! pic.twitter.com/pBEDwEcl1f
— Marketing Cloud (@marketingcloud) December 16, 2020
Want to master the hottest technology around to drive marketing success?
After you attend the #DreamTX session (sign up!) and if you want to learn more, check out Chris O’Hara and @MartyKihn‘s new book, now available!
📖 *adds to cart* 🛒 https://t.co/hLaXs6J1yK
— Marketing Cloud (@marketingcloud) December 16, 2020
The best part of being a #MarketingChampion?
Being able to connect and interact with industry pros and Trailblazers like @MSlabina!
💻 Check out his blog post about how to be one: https://t.co/9VZ3sjcAk5
And now’s your chance to apply! 👇https://t.co/v8iVqIMS8r
— Marketing Cloud (@marketingcloud) December 16, 2020
Trailblazer @MSlabina reporting on #DreamTX from Vienna, Austria! 🇦🇹
Listen in as he shares…
👏 what it’s like being a #MarketingChampion
👍 his favorite sessions so farAnd we still have some amazing marketing sessions coming your way!
Join in » https://t.co/FNVSdwc2dU pic.twitter.com/6KgNyQRGyu
— Marketing Cloud (@marketingcloud) December 16, 2020