RESEARCH: Data Crisis Impeding Customer Experience (CX) at Leading Global Organizations

A new global study, “Invest In Customer Insights To Drive Business Growth,” commissioned by Teradata (NYSE: TDC) and Celebrus and conducted by Forrester Consulting, finds that while organizations have ramped up investments in creating high-impact, personalized digital experiences to better win


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Flashtalking Launches Industry’s First End-to-End Cookieless Ad Management

Flashtalking, the leading global independent platform for omnichannel ad management, data-driven creative, and unified insights, today announced the introduction of a new identity framework to provide advertisers the industry’s only complete end-to-end solution for cookieless personalization and measurement


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Facebook Tests New Warning Instructions to Prevent Users From Sharing Articles

Facebook also has alerts for users when they share an article it is more than 90 days old, which aims to delay the deception of older content, while Facebook’s algorithm also takes into account the amount of time you spend reading an article after opening a link to measure your relative interest in the content.


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Samsonite Selects Glassbox’s SessionCam To Boost Digital Customer Experiences

SessionCam, a Glassbox company providing enhanced Digital Experience analytics for retailers and brands, announced that the leading global luggage manufacturer and retailer Samsonite will adopt the full array of SessionCam’s Glassbox powered solutions to tackle any delays on their digital platforms.


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Captivate Launches The Small Business Spotlight And Donates Up To $1 Million In Advertising

Captivate, North America’s leading location-based digital video network, today announced the Small Business Spotlight series in support of local U.S. businesses throughout the month of May. Small business owners can submit their story and ad to be featured on Captivate’s network of 11,000 elevator and large format


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Broadcast Management Group and All Access Creative Announce First of its Kind Global OTT Content Creators Partnership

Broadcast Management Group, Inc. (BMG) and All Access Creative (AAC) announce a first of its kind partnership enabling clients to create and launch Over the Top (OTT) networks faster, better, and more cost effectively. The collaboration focuses on innovative technologies, world-class programming formats and premium


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Cavai and Xaxis Partner to Deliver Interactive, Conversational Ads

Cavai, the leading conversational advertising cloud, today announces a partnership with Xaxis, GroupM’s Outcome Media Company.  This partnership enables Xaxis to leverage Cavai’s conversational advertising cloud technology to execute interactive, conversational creative strategies that provide a more personalised


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Contentserv and OroCommerce Team Up to Deliver Dynamic B2B E-Commerce Experiences

Contentserv, the global Product Experience platform provider, announced today an integration with OroCommerce, the comprehensive enterprise-grade open-source B2B e-commerce platform for mid-market and large commerce businesses. Contentserv introduced a new OroCommerce connector that enables B2B merchants


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Maropost and timetoreply Partner to Bring Marketing Automation and Analytics Together

Maropost, a leading marketing automation platform provider, has formed a partnership with timetoreply, which provides businesses with analytics into how quickly, and effectively their remote or office-based revenue teams are responding to their emails. The synergies between the two companies will close the loop


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Adcore Announces One Year Renewal with Israel Government Advertising Agency with a Potential Annual Budget of $25 Million

Adcore Inc. , a leading e-commerce advertising management and automation platform to leverage digital marketing in an effortless and accessible way (“Effortless Advertising”), has announced that it has renewed its advertising contract with the Israeli Government Advertising Agency.


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