MTS Staff Writer

New CEO joining to expand Demand Science Group’s service offerings. Founder and CEO transitions to board chair Demand Science Group, the parent company of PureB2B, a leading global provider of full-funnel lead and demand generation for B2B technology companies, today announced that Peter Cannone has been named Chief Executive Officer. Melissa Chang, formerly President and […]

Sailthru, the leading personalized marketing automation technology provider for retailers and publishers,  announced the launch of Sailthru Connect, a data export suite that adds unique behavioral data to a brand’s data assets.

Terminus, the leading account-based marketing platform, announced former Salesforce Marketing Cloud executive Ed Frederici has joined Terminus as chief technology officer.

Nielsen announces an integration with Talon Outdoor, which enables marketers to intelligently target audiences across both online and Out of Home (OOH) by combining its Nielsen Marketing Cloud solution with Talon’s proprietary data management platform Ada.

Astute, Inc., a leading end-to-end customer engagement platform, announced the release of Customer Confidence, a new Voice of the Customer (VoC) solution

WNS Limited, announced the launch of EXPIRIUS, a unique CX solution integrating human-assisted design and domain expertise with AI-driven conversational insights and consulting-led CX strategies to create a holistic digital customer experience.

Sailthru, the leading personalized marketing automation technology provider for retailers and publishers,  announced the launch of Sailthru Connect, a data export suite that adds unique behavioral data to a brand’s data assets.

InMoment, the leading provider of Experience Intelligence (XI), announced the immediate availability of the XI Digital Transformation solution, an offering ideally suited to help brands successfully navigate the complicated digital transformation landscape.

Verint Systems Inc., The Customer Engagement Company, announced Pelorus Associates 2020 World Workforce Management Systems Market Report ranks Verint as the overall leader in global workforce management (WFM) market share based on aggregate sales volume for 2019.

Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation, is to power Japan-based virtual reality (VR) cloud software provider Spacely’s 360-degree VR solutions over video. Spacely enables users to easily create, edit, and effectively use 360-degree VR content.

Nextiva, a leading cloud communication and collaboration company, announced its most significant channel investments yet, launching its new channel partner program.

Mastercard has announced the expansion of its Accelerate fintech portfolio, adding dynamic entrepreneurs to its award-winning startup engagement program Start Path and more technology partners to its Engage network, providing access to expert engineers and specialists that can help customers deploy