IDology, a GBG Company, announced today it has been recognized with multiple industry awards for outstanding customer service and innovative solutions that empower businesses worldwide, helping them stay ahead of shifting fraud tactics with multi-layered identity verification
Plannuh Inc., makers of the world’s leading AI-Driven marketing leadership platform, announced the first wave of results from the Operational Marketing Index (OMI), a survey used to measure the operational capabilities of a company’s marketing planning and budgeting processes.
Mediavine, the largest exclusive full-service ad management firm in the U.S., is actively sending Google FLoC IDs in the bid request to The MediaGrid using its custom-built OpenRTB server, Mediavine Exchange.
The launch comes as people increasingly look online to find solutions independently, yet are unable to successfully resolve their issues. According to Gartner, 70% of a business’s customers use self-service tools, but only 9% can fully resolve their issues through these more automated channels.*
FourthWall Media, a leader in media and advertising analytics, announced the appointment of Paul HaddadÂ as Executive Chairman of the board of directors.
Samsara, the pioneer of the Connected Operations Cloud, announced Sarah Patterson as the latest addition to the company’s executive team.
Ecommerce retailers can now help customers complete the full online shopping experience via digital marketing expansion with WISMOlabs and Search Nurture’ exceptional post-purchasing experience.
SAS unique as it provides everything a business needs for orchestrating complex customer journeys via a single integrated marketing suite Decreasing budgets, changes in consumer behavior and the sudden move to digital channels has led marketing leaders to reimagine their approach to MarTech stacks. SAS a leader in the 2021 Gartner Magic Quadrant for Multichannel [â€¦]
mParticle, the largest independent Customer Data Platform, today announced an integration withÂ Zendesk, Inc., a CRM company that builds flexible support, sales, and customer engagement software, that further enables mParticle customers to deliver relevant, timely, and exceptional customer experiences
To support growing customer demand for cloud services inÂ Brazil, Oracle today announced the opening of the Vinhedo Cloud region. This follows the launch of its SÃ£o Paulo Cloud region last year, making Brazil Oracle’s latest country offering dual cloud regions. The opening marks Oracle’s 30thÂ Cloud region worldwide
Popular Pays, the leading platform for agile advertising, is thrilled to welcome Griffin Caprio as their first Chief Product Officer. While overseeing both product and engineering, Caprio is charged with realizing the vision of Popular Pays’ platform and delivering the modern advertising solution for marketers.
Agiloft, the global standard in no-code contract lifecycle management (CLM), today announced the release of its Sourcing and Supplier Information Management module, a new add-on to reduce sourcing cycle time, automate supplier onboarding, and ongoing compliance.
Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, announced the appointment of John TinkerÂ as Vice President of Investor Relations. Tinker, who will begin his duties onÂ June 15, joins Comscore as the company harnesses itsÂ landmark strategic investment.
IDnow, a German based leaderÂ inÂ platform-as-a-serviceÂ identity verification, today announced the implementation of NFC reading capability into IDnow AutoIdent. This will offer users an even smoother and quicker verification process.
Mediavine, the largest exclusive full-service ad management firm in the U.S., has been named to Inc. magazine’s sixth annual list of the Best Workplaces for 2021.
An established business leader within Equifax, Nelson has held roles of increasing responsibility since 2011, with a significant track record of successfully positioning regions for growth. In her current role as Group Managing Director of Equifax Australia/New Zealand.
Catalina, a leader in shopper intelligence and omni-channel media solutions that personalize the shopper journey, has formed a groundbreaking partnership with leading audio company and the No. 1 podcast publisher iHeartMedia.
Your Marketing People is excited to announce that one of their tech clients, PacGenesis, has won the 2021 IBM Beacon Award of Digital Marketing Excellence.
Mapp, the international provider of insight-led customer experience, has enhanced its marketing platformÂ Mapp CloudÂ by integrating direct mail for tailored print campaigns into its cross-channel offering.
Firework, the leading short video web stories platform for digital publishers, businesses, and media buyers, announced the formation of a strategic committee of advisors.
Mars and Microsoft Corp. on Thursday announced that the companies are expanding their long-term relationship with a new agreement to accelerate Mars’ digital transformation by leveraging the Microsoft Azure platform to optimize its operational speed and intelligent manufacturing supply chains.
Klaviyo, a leading customer data and marketing automation platform, today announced that it has raised aÂ $320 millionÂ Series D round of funding. The round was led by new investor Sands Capital. Other new investors include Counterpoint Global (Morgan Stanley), Whale Rock Capital Management,
Weave, the all-in-one customer communications platform for small business, announced the launch of two products to make it easier and faster for businesses to add new customers.
Loris, a real-time coaching software technology that combines machine + human interaction to improve customer service conversations, announced its latest platform integrations. The first-of-its-kind AI-powered chat solution for customer service representatives is now available for users of Twilio Flex,
ADYOULIKE, a global advertising platform that combines native, video, and social ad formats, announced a partnership with GumGum, a global technology and media company specializing in contextual intelligence, that will offer its clients the ability to amplify their social stories.
Revcontent, a leading content marketing and native advertising platform, announces its strategic partnership with Brazilian financial powerhouseÂ Money Times. The up-and-coming, independent outlet covers the latest stories in the financial markets and has soared in popularity in recent months.
Huawei, the leading global technology company, has partnered withÂ Swrve, a leading marketing and customer experience platform, enabling global enterprises to engage with Huawei mobile users throughÂ Huawei Push ServiceÂ which is integrated within the Swrve SDK.
Acoustic, an open and independent marketing cloud and analytics provider, today announced that it has been positioned by Gartner as a LeaderÂ in the Magic Quadrant for Multichannel Marketing HubsÂ forÂ May 2021*. The evaluation was based on specific criteria that analyzed the company’s overall completeness of vision
Comarch, a global software house delivering customer engagement and marketing solutions, released aÂ NEW episodeÂ of its vodcast,Â Coffee with Comarch Loyalty,Â featuringÂ Patsy Rey, who has spent nearly 30 years fostering customer loyalty atÂ Enterprise Holdings.
Integral Ad Science (IAS), a global leader in digital ad verification, released new researchÂ showing that U.S. Twitter users favor contextually relevant, in-feed ads which can lead to higher levels of ad recall and memorability.
Qualtrics, the world’s No. 1 Experience Management (XM) provider and creator of the XM category, today announced that leading organizations, including DocuSign, the Bank ofÂ Montreal, Singapore Post, and theÂ City of OkinawaÂ chose Qualtrics during the first quarter of 2021 to design new experiences
Digital publishers are uniting to fight back against these bad actors. A petition at the microsite permits the adtech industry to pledge support of buyers.json, a new standard in development at IAB Tech Lab,Â now available for public comment. The buyers.json file would increase buy-side transparency by providing
Higher Logic, the industry-leading engagement platform, announced today its acquisition of Vanilla, a Canadian cloud-based community software company. This acquisition brings together market-leading platforms in the association and corporate markets to serve more customers than any other community solution.
Globaledit, the leader in Creative Workflow ManagementÂ solutions, is disrupting howÂ creative teamsÂ produce and distribute content. In 2020, Globaledit launched its cloud basedÂ Digital Asset ManagementÂ platform andÂ took big steps into solving Project Management for Creatives and Marketers
Huobi Global announced a bold change in fee structure for P2P trading and advertising, offering clients a seamless crypto asset trading experience with fiat currencies at zero cost.
Mediavine, the largest exclusive full-service ad management firm in the U.S., now provides publishers with ad technology enabling publisher websites to pass all three of Google’s Core Web Vitals on both desktop and mobile while running a full suite of ads.
World’s Leading Advertising Industry Body Announces Complete Overhaul of Marketing’s Mission; New Framework to Deliver on Promise of “Modern Business” as a Force for Good & Growth
Today, Clarabridge, Inc., a leading provider of Customer Experience Management (CEM) solutions for the world’s top brands, was named as a Leader in The Forrester WaveTM: Customer Feedback Management Platforms, Q2 2021 report. Clarabridge received the highest score of all 12 vendors in the current offering category
Evolve IPÂ®, a leading international service provider of Work Anywhereâ„¢ solutions, today announced that it has expanded its existing international coverage for its Microsoft Teams and Cisco Voice solution leveragingÂ Microsoft Teams Direct Routing. Evolve IP’s multinational Teams
Klaviyo, a leading customer data and marketing automation platform, announced that it has been named to Inc. magazine’s annual list of the Best Workplaces for 2021.
Aceyus Inc., a leading provider of customer experience solutions specializing in enterprise-level data management and reporting, announces that the Aceyus VUE cloud platform is now available in the AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors.
Capsule, the online CRM, has launched an integration with Microsoft 365 (M365), enhancing its platform with a new Microsoft Outlook add-in, Calendar integration, and Single Sign-On.
ResponseCRM, an industry-leading CRM direct marketing automation and eCommerce solution provider, announced that the ResponseCRM eCommerce solution was named a 2021 SIIA CODiE Award finalist. Finalists represent the best products, technologies, and services in software, information and business technology.
MiQ, the leading global programmatic media partner, announced that Candice Odhams has been named Executive Vice President, Global Clients.
Dollar invested in digital advertising campaigns is taking a leap of faith, and that’s why it’s so important that those leaps of faith pay off. With the right tools and experts behind you, a good campaign can make a huge impact, and that’s exactly what happened for a local dance studio with the help of Marketing 360.
Kubient, Inc., a cloud-based software platform for digital advertising, announced today that it has appointed Kimberly “Kim” Kahn to the newly created position of VP of People Operations, effectiveÂ May 10, 2021. The VP of People Operations will be responsible for but not limited to recruitment, employee relations
DoubleVerify, a leading software platform for digital media measurement, data and analytics, today announced the expansion of its business into the Middle East, North Africa and Turkey (MENAT) region. To support its operations, DV has appointed two new business directors â€“ Johara Abdelmoumen and Wassim Mneimneh