ZW Data Action Technologies, Inc., an integrated Internet advertising, precision marketing, data analytics and enhanced value-added blockchain services provider serving enterprise clients.
DecisionLink Appoints Tim Page as Chief Executive Officer
DecisionLink, the leader in cloud-based customer value management (CVM), today introduced Tim Page as its new CEO. A highly regarded enterprise software executive, Page will take over from company founder and current CEO Jim Berryhill, who becomes Executive Chair, Chief Evangelist and Chairman of the Board.
One Identity Doubles Down on its Cloud-First Strategy, Delivering a Modular, Integrated Platform to Address Emerging Identity-Centric Security Requirements
One Identity, a proven leader in identity-centric security, announced the availability of its Active Roles and Password Manager products in a software-as-a-service (SaaS) delivery model.
Chime and Revaluate Combine AI-driven Technologies to Deliver Next Level Lead Conversions
Chime Technologies, an award-winning sales acceleration system for the real estate industry, and Revaluate, a data company that reveals likely movers, announced the two companies have joined forces to help real estate professionals
Winterberry Group Expands Growing Team; Names Gayle Meyers as Managing Consultant and Brittany Meeks as Engagement Director
Winterberry Group, a specialized management consultancy with deep experience in advertising, marketing, data, technology and commerce, announced Gayle Meyers as managing consultant and Brittany Meeks as engagement director.
NP Digital Announces New CCO Matt Kropp
NP Digital, a leader in performance marketing, announced today thatâ€¯Matt KroppÂ has joined the agency as its ChiefÂ ClientÂ Officer.Â KroppÂ will oversee newÂ initiatives,Â drivingÂ an unparalleled focus onÂ client success andÂ positioningÂ the company for continuedÂ accelerated growth.
New Consumer Survey of More than 6,500 Consumers Reveals Increasing Importance of Product Reviews to Establish Trust and Drive Purchase Behavior
Ratings and reviews have become the most important factor impacting online purchase decisions, ranking above price, free shipping, brand and recommendations from family and friends – according to a new survey of more than 6,500 consumers conducted by PowerReviews.
Total Expert Launches Platform Capabilities to Drive Authentic Customer Relationships â€” MarTech Series
Total Expert Launches Platform Capabilities to Drive Authentic Customer Relationships Total Expert, the CRM and customer engagement platform purpose-built for the financial services industry, today launched new capabilities to help financial institutions humanize sales and marketing outreach, and build stronger, long-lasting relationships with customers. Research shows that todayâ€™s financial services organizations lack a personalized customer [â€¦]
Tremor Video Launches New CTV & Video Audience Solutions Driven
Tremor Video, a leading programmatic video platform, today announced that the UnrulyEQ emotional and psychographic intelligence offering is now widely available to all Tremor Video clients in the U.S. and Canada. Designed to maximize audience engagement and optimize campaign performance for advertisers
Centerfield Adds Industry Veterans to its Leadership Team
Centerfield, a technology-driven marketing and customer acquisition company, today announced that it has named Cali Tran, chief business officer; Jaimie Clark, vice president of SEO; and Kuntal Shah, executive vice president, Technology.
Algolia Names Jason McClelland as New Chief Marketing Officer
Algolia, the leading API Platform for Dynamic Experiences, announced the appointment of Jason McClelland as Chief Marketing Officer (CMO) to lead the companyâ€™s ambitious growth and awareness goals.
Quadient Introduces Inspire Evolve, a Cloud-based Customer Communications
Quadient, a leader in helping businesses create meaningful customer connections through digital and physical channels, announced today the global launch of Inspire Evolve, a high-performance, software-as-a-service (SaaS) customer communications management (CCM) solution. The solution supports rapid enterprise
Verizon Business and RingCentral Deliver Cloud-based Enterprise Solutions
Verizon Business announced a new strategic partnership with RingCentral, Inc., which will bring cloud-based enterprise communication solutions with integrated team messaging, video meetings, and a cloud phone system to enterprise businesses, setting the foundation for a new workplace
Coveo Offers Improved Relevance to Adobe Experience Manager
Coveo, a leader in AI-powered relevance platforms that transform search, recommendations, and personalization within digital experiences, today announcedÂ Coveo for Adobe. The new offering brings improved search and discovery to Coveoâ€™s customers that use Adobe Experience Manager (AEM)
Eyeota and Illuma Technology Partner to Deliver Global and Contextual Audience
Eyeota, the leading data partner to global enterprises, today announced it has partnered with Illuma Technology to bring AI-based contextual audience expansion tools to a post-cookie ecosystem. This partnership will provide an entirely unique way for advertisers to reach their audiences, while massively expanding
Boostr STUDY: Most Publishers Saw Quick Rebound After Pandemic Losses
Boostr, the leading omnichannel CRM and Order Management platform designed for media and advertising companies, today announced findings from its inaugural Media Ad Sales Trend Report, which reveals how publisher ad sales performed during the pandemic and explores the strategies publishers used to ride out the storm.
Advertise Coin: A Token For The Content Artist & Advertisers Achieves The Soft-Cap!
In a bid to further involve more marketers, content creators, and publishers, Advertise Coin is created. And with rapid moving, it is pleasant to announce that ADCO soft-cap target was achieved within 8 days.
Online Spend Doubles, But The â€˜Covid-19 Effectâ€™ On E-commerce Wonâ€™t Be Permanent â€“ LambdaTest report finds
As high streets and shops start to reopen across the UK, business leaders will need to adapt their approaches if they are to encourage a sustained footfall.Â LambdaTest, the browser testing platform.
ResultsCX Launches Enhanced Social Media Customer Experience Management Services
ResultsCX, a premier customer experience partner to Fortune-100 and 500 companies worldwide, announced it has expanded its digital and social media experience management operations to provide comprehensive customer care on behalf of its client brands.
As the Cookie Crumbles, Publishers Bet On the Rise of â€œPremium Programmaticâ€
FatTail, an enterprise advertising technology company built to power the premium market for publishers, today unveiled new data about the growth potential of â€œpremium programmaticâ€ deals and inventory. Conducted in conjunction withÂ Beeler.Tech, which focuses on connecting people, creating conversations
Acuant Announces the Acquisition of Hello Soda to Strengthen Its Trusted Identity Platform and Global Position in Digital Identity
Acuant,Â the global trusted identity platform for fraud prevention and AML compliance, today announced the completion of the acquisition ofÂ Hello SodaÂ as part of their continued investment and commitment to innovative technology. Hello Soda is a global provider of identity verification and KYC solutions headquartered
NP Digital Wins 2021 Drum Award for Search in PPC – Best B2B Campaign for Contentful
NP DigitalÂ has been recognized for accomplishments achieved in B2B PPC campaigns with a 2021 Drum Award for Search on behalf of its client, Contentful, the leading content platform for digital-first business.
Pantheon Launches Autopilot to Bring Levels of Automation to Website Management
Pantheon, the website operations (WebOps) platform for developers and marketers, today announced Pantheon Autopilot released for Limited Availability. Autopilot keeps sites up-to-date by automatically detecting, performing, testing, and deploying updates for WordPress and Drupal CMS solutions in a single
Reputation Unveils Messaging To Enable Faster, More Personalized
Reputation, the global leader in reputation experience management, today introduced its latest product,Â Messaging. Messaging provides a central inbox that takes in customer messages from a range of popular messaging applications and services, allowing businesses
Digerati Technologies Launches Omnichannel Solution For Businesses
Digerati Technologies, Inc, a provider of cloud services specializing in UCaaS (Unified Communications as a Service) solutions for the small to medium-sized business (â€œSMBâ€) market, today announced that it has launched a contact center solution that allows its business users
Media Company Chooses WooRank to Broadcast Digital Strategy
Bridgeline Digital, Inc. , provider of cloud-based marketing technology software, announced that a leading American media company has chosen its digital marketing SaaS tool, WooRank, for optimization and visibility.
Act-On Software Launches SMS Channel Backed By Full Power of Automation
Act-On Software, the leading growth marketing automation platform, today launched SMS automated marketing to allow marketers to send â€œin-the-momentâ€ messaging and create data-driven, automated SMS campaigns. Built directly into Act-Onâ€™s platform, the solution far surpasses other competitive offerings of SMS
Verizon Media To Be Acquired By Apollo Global Management Funds
Verizon and Apollo Global Management, Inc (together with its consolidated subsidiaries, â€œApolloâ€) today announced that funds managed by affiliates of Apollo (the â€œApollo Fundsâ€) entered into an agreement to acquire Verizon Media for $5 billion. Verizon will retain a 10% stake in the company,
Coveo Announces a Trio of Capabilities Key to Delivering Relevant
Coveo, a leader in AI-powered relevance platforms that transform search, recommendations, and personalization within digital experiences, today introduced new deep learning capabilities in its Spring 2021 release of the Coveo Relevance Cloud(â„¢), specifically for delivering relevant customer service
Jabmo Releases the CMOâ€™s Guide to Account-Based Marketing
Jabmo, the leading provider of Account-Based Marketing to manufacturing and Life Sciences, introduces a new white paper for CMOs looking to connect with key account buyers and propel revenue growth throughÂ digitalÂ marketing. Named â€œThe CMOâ€™s GuideÂ ToÂ Account-Based Marketing in Manufacturing & Life Sciences
Magnite Research Finds Americans Are Actively Planning Vacation Travel and CTV is Key to Reaching Travel Decision-Makers
Magnite , the worldâ€™s largest independent omnichannel sell-side advertising platform, released a study that surveyed over 900 American travel decision-makers about their vacation plans.
QuestionPro Spring XDay 2021 Focuses on Future of Research, Customer Experience and Employee Experience
QuestionPro, a global leader in online survey and research services announced the agenda and speaker lineup for its annual customer event, XDay 2021 North America.
Anaconda and HP Announce Collaboration on Products for Data Scientists
AnacondaÂ andÂ HPÂ co-hosted a webinar today and announced a deepened collaboration that will further support the data science community. Anaconda is fully integrated into theÂ Z by HPÂ for Data Science product line as part of the preloaded software stack, with additional future opportunities to collaborate
CM Group Promotes David Fox to Chief Customer Officer
CM Group, a family of martech companies focused on multichannel campaign management and email marketing, today announced that David Fox, former SVP of Global Customer Support, has been promoted to Chief Customer Officer (CCO). In his new role as CCO, Fox will be charged with directing investment
Ogury Announces Personified Targeting, A Breakthrough AI-Powered Technology
CallTower, a global leader in delivering cloud-based enterprise-class unified communications, contact center and collaboration solutions,Â today announced aÂ strategicÂ partnership with Conquest Cyber,Â aÂ leadingÂ builder of adaptive risk management programs within defense, intelligence, federal civilian agencies
Tattle Announces Integration with Australia-Based Redcat
Tattle, the innovator in the customer experience improvement (CXI) category, is going international. The brand is now integrated with Redcat, Australiaâ€™s prominent hospitality IT platform.
KISS PR SEO Consultants Update Website Owners on Google Page Experience
Google hasÂ recently announcedÂ that they will be rolling out the most-awaited Page Experience algorithm update starting middle of June this year. It’s not a one-time roll-out but a gradual process completed by the end of August.
LogMeInâ€™s GoTo Products Enable Businesses to Make a Meaningful Impact
LogMeIn, Inc., a leading provider of cloud-based solutions including GoTo, LastPass and Rescue, has today announced data quantifying the impact of a yearsâ€™ worth of remote work on sustainability efforts around the globe. Through LogMeInâ€™s suite of remote work products
Invibes Advertising Announces a Successfully Capital Increase Through Private
InvibesÂ Advertising, an advanced technology company specialising in digital in-feed advertising,Â has today announced the success of a capital increase carried out through private placement, without pre-emptive rights, in the amount of â‚¬5m, reserved for the qualified investors
Evergent Launches CCB 3.0 Platform to Optimize Customer Relationships
Evergent, the market-leading provider of revenue and customer-lifecycle management solutions, today announced the launch of CCB (Customer Care and Billing) 3.0, the companyâ€™s newest platform for simplified optimization of customer-lifecycle management.
Ipsos Acquires Intrasonics, Its Longstanding Partner And Authority In
Ipsos is pleased to announce the acquisition of Intrasonics, a leading provider of audio recognition technology based in the UK.This is part of Ipsosâ€™ continued strategy to increase its expertise in the field of digital audience measurement and offer new capabilities in the area
Innovid Enables Programmatic Interactive CTV Buying At Scale
Innovid, the only independent omni-channel advertising and analytics platform built for television, announced the launch of Programmatic Interactive Connected TV (CTV), an industry-leading solution to scale the delivery of engaging CTV ad experiences through programmatic buying.
AUDIENCEX Ranks #80 On Financial Times List Of Fastest-Growing
AUDIENCEX, the largest independent trading desk built for performance marketers and agencies, was named one of the fastest-growing companies in the Americas by The Financial Times. AUDIENCEX has rapidly expanded its practice of helping middle-market businesses deliver greater impact from their marketing dollars,
NEW ID Selects Ad Platform Unruly as Preferred SSP for Global Monetization
Global CTV platform NEW ID, a subsidiary of media group NEXT ENTERTAINMENT WORLD, today announced a global partnership with leading ad platform Unruly.
Davos Brands LLC Leverages BrandMuscle To Scale Production
BrandMuscle, the industry leader in integrated local and channel marketing, announced that it has partnered with Davos Brands, a New York-based importer and marketer of luxury spirits, wine, and sake.Tapping into BrandMuscleâ€™s vast network of distributor relationships and Intelligent Local Marketing Platform,
HP Inc. Announces Ambitious Climate Action Goals
HP Inc announced some of the most aggressive and comprehensive climate goals in the technology industry. The commitments highlight the progress the company is making to drive a net zero carbon, fully regenerative economy, reduce its overall environmental footprint, and strengthen its business for the long term
Amplitude Deepens Leadership Team With Addition Of First-Ever
Amplitude, the operating system for digital business, today announced the appointment of two accomplished leaders to crucial growth and culture roles. Julie Currie, former vice president of human resources at Western Digital, joins as Amplitudeâ€™s first Chief People Officer, and Elizabeth Fisher, former vice president,
Sift to Host Live Virtual Event Featuring Gartner Analysts on ML
Sift to Host Live Virtual Event Featuring Gartner Analysts on Machine Learning-powered Fraud Detection, Creating Trust and Safety on the Internet